• Communication Consultant (B2B)

    Location US-IA-Des Moines
    Job ID
    212959
    Category
    Marketing/Communications
    Requires Non-Compete?
    No
  • Job Summary

    About the Team: We’re Wellmark’s business-to-business (B2B) communications team. We’re problem solvers and communicators. We bring Wellmark’s brand and story to life with clarity and a “can-do” spirit. We deliver strategic communication solutions in support of our stakeholders — producers, employers and providers. Our talents range from strategic thinking and project management to creative content development.

     

    About The Role: Our communication consultant is a forward-thinker able to anticipate needs, a natural collaborator eager to partner with internal clients, account teams and creative services to develop/deliver content strategies that engage audiences and move them to action, an effective consultant able to influence stakeholders and guide project teams, and a master of communication with a passion for providing client service. Ideal candidates have demonstrated experience with marketing communications, specifically sales or employer communications. Sound like a fit? Review the qualifications belowand consider applying today!

    Minimum Qualifications Required (all must be met to be considered)

    • Bachelor's Degree in marketing, communications, or related field, or direct and applicable work experience.
    • 1+ year of marketing, communications or related experience, including:
      • A focus on copy writing and editing.
      • Project management experience. Ability to support multiple cross-functional projects.
    • Strong verbal and written communication skills with the ability to produce creative, engaging content that meets business/stakeholder and customer needs.
    • Effective consulting skills and strong interpersonal skills. Ability to develop relationships of collaboration and trust.
    • Proactive self-starter with strong organization, prioritization, and time management skills. Proven ability to thrive in a team environment and drive results through collaboration.
    • Proficiency with Microsoft Office, such as Word, PowerPoint, or other software applications.

    Hiring Specifications Preferred

    • Bachelor’s Degree.
    • 3-5 years of related work experience; B2B environment is a plus.
    • Prior experience writing sales or employer communications.

    Job Accountabilities

    a. Write clear, concise, resultsoriented copy for a variety of communication mediums. Proofread all copy/content thoroughly and edit material in accordance with Wellmark and AP style manuals.

    b. Serve as MarCom business partner with crossfunctional teams to recommend and execute communication tactics based on approved strategies and singular business needs. Consult across divisions to scope, review and approve content in support of the defined communication strategies.

    c. Coordinate the execution and timely delivery of assigned work tasks, following documented workflow, production cycles and approval processes. Maintain detailed project and tracking documentation.

    d. Identify appropriate indicators that measure success of established communication strategies. Track metrics related to communication tactics and provide to senior team members and stakeholders as needed.

    e. Drive overarching creative delivery of assigned projects, ensuring collaboration and alignment among copy, design and digital experience components.

    f. Consult with communication peers to ensure that consistent messaging is integrated into other segmentspecific communication mediums.

    g. Consult with communication manager or leader on the development of annual editorial calendars and segment communication plans.

    h. Demonstrate understanding of Wellmarks products and services. Obtain guidance from senior team members about Wellmark business processes and apply it to communication tactics.

    i. Must comply with Iowa and South Dakota insurance Regulations, NCQA regulations and any other applicable regulatory authority.

    j. Other duties as assigned.

    Options

    Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
    Share on your newsfeed