Marketing Internship (Digital Content/Stakeholder Experience)

US-IA-Des Moines
Job ID
212736
Category
Internships
Requires Non-Compete?
No

Job Summary

Why choose an internship with Wellmark? We strive to offer meaningful work that assists in your professional development and provides value to the team. You’ll gain valuable experience within the health insurance industry and put the skills and knowledge you’ve acquired in school to practice this summer during our 2018 Summer Internship Program. You’ll have the opportunity to learn from subject matter experts and leaders within the industry, network with fellow internship program participants, and gain practical, hands-on work experience.

 

If you’re eager to learn, collaborate with others, demonstrate your potential, develop customer-focused solutions, and grow into an exciting career, we hope you’ll consider an internship with us!

 

What’s the Digital Content team? It’s the area that is accountable for digital content and an overall omni-channel approach to deliver the best experiences to our stakeholders. We assist in development and creation of web content to deliver on business initiatives and support data driven outcomes. The team is responsible for digital content and stakeholder experience. Some examples of projects you may work on would be the following:

  • MyWellmark (member portal) transformation
  • Definition of team processes
  • Implementation of a new flex vendor to our digital experience
  • Compliance with digital standards
  • Content assessment for digital properties (i.e. secure web, mobile)
  • Facilitation of digital requests submitted to Stakeholder Experience team, including web page creation, analytics, digital campaign planning and execution, content writing, etc) 

Core Competencies:

  • Accountability: Owning and taking responsibility for one’s actions.
  • Business Acumen: Understanding industry, market, financial and company specific operations.
  • Collaboration and Communication: Working together; listen to other’s ideas; communicate accurately and concisely.
  • Decision Making: Consider all facts and impacts when making decisions.
  • Focus on the Customer: Consistently doing what is in the best interest of our customer. Leaving a positive impression on the customer by elevating their experience; making it simpler and educating to helping them understand.

I’m interested! What’s next? Review the qualifications below. If the position is a match with your background and interests, please submit an application for review.

 

This internship will start in May of 2018.

Minimum Qualifications Required (all must be met to be considered)

To be considered, candidates must be a current sophomore, junior or senior studying Corporate Communications, Journalism, Mass Communication, Advertising, Web Communications, English, Marketing (with emphasis in writing) or Graphic Design or related program and have:

  • 3 or more of the following courses: Marketing principles, integrated marketing communications, internet marketing, interactive marketing, marketing research, consumer behavior, and/or marketing management
  • Broad-based Web technology knowledge in software relating to Web design and publishing
  • Knowledge of HTML coding skills – code level and WYSIWYG (Dreamweaver)
  • Demonstrated computer skills with Microsoft office products
  • Excellent writing skills
  • Professional experience in an office work environment, preferably in communications

Hiring Specifications Preferred

  • Ability to read, understand, and manipulate JavaScript 
  • Experience in adobe products including:  Acrobat Professional and Photoshop 

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